Tuesday 28 October 2008

A glimpse at the Marc Jacobs of tomorrow




The position i sat in meant i kept taking i photos of ther backs!



Except for this one of winner Nimish Shah


Last night I attended Fashioning the Future at the London College of Fashion. Arriving promptly at 7pm with my opera singer friend Violetka Ivanova, we joined the queue of fashionably dressed individuals who were also attending the soiree. As we got to the front the clip board girl gave us a pearly white smile before asking our names. Before I could finish telling her my complete name, my friend and I were quickly whisked away. Feeling a bit like “what’s going on here”, she settled me by whispering “don’t worry we know who you are, let us show you and your guest where you will be seating.” I stifled a giggle as I thought OMG she knows me, but how? Looking over at my friend I see she is impressed with the treatment we where receiving so I turned to her and whispered “darling this is the norm” before we both collapsed into giggles.

The event I was invited to was the first major event organised by the Centre for sustainable fashion which is a centre that boasts Caryn Franklin as ambassador. Its objective is to support, inspire and promote innovative approaches to the fashion industry. So that evening the Centre for sustainable fashion was promoting the work of 26 designers. Seated in my seat, that was literally on the catwalk, I found my mind wondering to how I how my patience, which usually stretches as far as an average 2 minute catwalk show, will manage sitting through 26 shows all in one seating- what a dilemma!

As I pondered this "dilemma" I was drawn out with the sound of eerie loud music coming out of the speakers and dominating, and then it started to speed up as if building up momentum for the audience before the first model stomped out. Opening the show was designer Manon Flener whose collection boasted bold colours with gold beading detailing. It was a collection that seemed to focus a lot on detailing whilst embracing the French Lieutenant military look. Then Flener was quickly followed by Rani Jones who embraced the bold 1980’s look, with the use of bold colours. Most of her collection was about the famous all in one body suit made out of Lycra like material, a look that is most certainly hard to love but I must say I was impressed with the layering and cut of the pieces.

With 26 designers showing their wares, two collections stood out for me and they were Ada Zanditon who took a couture approach to her collection and Rachel Cassan whose pieces where just amazing, as they floated down the catwalk giving the audience the feeling of a touch of Stella McCartney’s glam. Watching their collections strut down the catwalk I wanted to applaud such talent loudly- something that i do not do so easily- and shake their hands. It was a feeling that lasted through out the entire 26 shows.
As the end drew near I was ready for the promised glass(es) of Champagne, so when the lights came back on I decided to quickly grab my bag and friend until a boomy voice stopped me in my tracks. Looking at the front I realised that it wasn’t quite over, the man at the front was going to announce the winners of the event. So sitting back down, I stretched my legs across the catwalk trying to concentrate as the boomy voice announced the winners. I am pleased to let you know that the winner was- Nimish Shah, with Michela Carraro being crowned runner up. To round up the awards Manon Flener- the first designer in the line up- was awarded the Innovation Prize. As the crowd clapped I gathered my belongings and my friend and headed to the reception in the gallery, where my thirst was quenched with yummy champagne, complimented with what was to be my dinner -cute canapés as I air kissed and caught up with fashion industries future- tomorrows designers.


1 comment:

Unknown said...

thank you im glad you liked the collection
see more at www.adaz.co.uk

ada zanditon